MasonBower is particularly excited to announce the recent signing of a Channel Partner agreement with Born2Global, a major Korean government agency under the Ministry of Science and ICT(MSIT), contributing to the national startup ecosystem and beyond. Each year, Born2Global selects over 100 startups with high potential for entering the global market.
As a Channel Partner, MasonBower will provide Product Market Fit (PMF) services to promising South-Korean innovative technology companies selected by B2G, supporting their potential expansion into Europe. The ultimate goal of the PMF program is to help participating companies find out how their product fits to the market so they can decide whether to pivot their target customer segments and/or products.
This agreement cements Foundry’s ambition to become a soft-landing platform for foreign companies that want to enter the European market. Besides the market research and go-to-market strategies offered by its core service provider Mason Bower, Foundry offers the full range of services needed to set up operations in Luxembourg through its network of national and international collaborators.
Foundry was created to offer additional resources and services beyond MasonBower’s core strategic offering, especially for companies that do not yet have a presence in Europe.
Foundry is a Business Conversion Hub that offers a soft-landing platform for companies that want to expand into the European market. Foundry can offer everything needed for market entry through our ecosystem of collaborators; Foundry provides validation and assessment of ideas and turn that into strategic planning; support in finding appropriate funding sources and the right partners for successful deployment. Foundry brings together all the opportunities and skills that Luxembourg has to offer, and align them to help companies achieve successful market entry into Europe.
Foundry also organises events related to new businesses and future innovations, as well as different themes on sustainability. Foundry's spaces can be rented out for private or collaborative events as well as for meetings. A limited number of offices and desks is also available for rent.
Patrizia Luchetta is responsible of PR & Communications at MasonBower. She is the former Director of New Technologies & Life Sciences at the Ministry of Economy in Luxembourg. Currently an entrepreneur building bridges between music and start-ups, and also serves as an independent board member.